Marketing & Promotion Plans
As much as us$ 250,000 marketing and promotion budget is set to promote the show in Thailand and ASEAN through different
medias including:
| 1.Advertising |
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Television : TV.3, NBC, Cable TV |
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News papers and Trade Publications:
| Thansethakij |
Krungthep Biz News |
| Komchadluck |
Chong-tang-tammahakin |
| Food Stylist |
Krua |
| SME Chee Chong Ruay |
Cafe’ Journey Love |
| Open Shop |
Coffee t&i |
| UFM |
Thai Hotel&Travel |
| Coffee Traveler |
SMEsReport |
|
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Radio Stations : Bangkok: FM 90.5, FM 96.5, FM 101, FM104.5 |
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Websites :
|
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Invitation to 80,000 database. |
| 2.Public Relations |
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Press Interview |
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Press Releases |
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E-letter & E-Newsletters to 80,000 databases |
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4,000 posters to coffee, bakery, Ice cream shops |
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Invitation to Government agency, Associations and international buyer |